Published On: Mon, Jun 3rd, 2019

Hopscotch India Presents First Ever Kids Fashion Show At Bangalore Times Fashion Week

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Tara Sharma and her sons Kai and Zenshowcase the beautiful Hopscotch ‘Over the

Rainbow’Collection on the runway along with mini fashionistas

 Bangalore, June 1st: India’s fastest growing kids fashion brand Hopscotch made a stylish debut, in the garden city at the Bangalore Times Fashion Week, this weekend. Adding a delightful twist to the fashion-packed extravaganza at the Sheraton Grand, Brigade Gateway, Hopscotch stole the show with its trendy Over the Rainbow collection. This first ever kids fashion showcase at BGTFW saw kids walk the ramp with two mini Hopscotch monsoon ready ranges, namely Electric Greys and the glamorous Rainbow Brights. Launching about 500 new styles daily on their website, Hopscotch is trailblazing the Indian kids fashion space by offering the latest trends at an unbeatable value.

 

Hopscotch’s Over the Rainbow collection looked promising and playful. Mini fashionistas walked the ramp in their trendy and playful fashion looks. Every look was uber stylish and fit for all occasions whether it is a grey day with cloudy skies or a bright festive afternoon the collection will capture the vibrancy of a beautiful rainbow. Boxed in 2 mini sets, the ‘Electric Greys’ range with apparels inspired by thundering clouds, glow in dark tees, sparkly silver accents & monsoon greys. Next was the ‘Rainbow Brights’ collection, with dapper formals, beautiful gowns, bright festive wear & cool casuals bringing to life the eye-catching colours of the rainbow.

Talking about the collection, Puneet Sehgal, Chief Operating Officer, “As India’s largest kids fashion brand, we’re driven by a deep-rooted passion to delight kids and parents across the country. Our constant endeavor to innovate and deliver the best of kids fashion from the world to Indian mothers. Our ‘Over the Rainbow’ collection at the Bangalore Fashion week is inspired by beautiful rainy days. It comes in two mini collections,to capture the vibrancy of a beautiful rainbow. The colourful collection promises to add joy to every kid’s life & make every moment this monsoon a stylish HopscotchMoment”.

Indian actress and mother, Tara Sharma, along with her adorable sons Kai and Zen closed the fashion show for Hopscotch. This showstopper trio walked down the ramp in some of the best styles of the season. On closing the show Tara said, “Walking the ramp with my sons was a great experience in itself. I have been a Hopscotch shopper from their early days and being a part of this fashion show was very special and exciting for us. The range has been thoughtfully curated to add spunk and monsoon cheer to every kids closets, especially during gloomy rainy days.”

The kids’ fashion market is expected to reach $14B by 2022. Hopscotch leads the kids fashion space by providing customers with an unbeatable value proposition. They launch 300x more styles than traditional retailers, which is 120,000 styles per year – offering consumers abundant variety coupled with the latest trends in kids fashion. Staying ahead of its game in the kids fashion space, Hopscotch is the first kids brand to have partnered with the Bangalore Times Fashion Week.

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